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Brand identity has two parts: Core and Visual.
Your brand's core identity is the heart and soul of your business. It defines who you are, what you stand for and what makes you unique.
Your brand's visual identity is the tangible expression of your core identity. It translates the essence of your brand's core identity into visual language.
Minimal
Upto 2 Iterations
$599 (3-4 weeks)
Includes:
Primary Logo
Submark/Monogram
Color Palette
Single Font - Typography
Email Signature
Letterhead Template
Business Card Template
Mini Visual Identity
Guidelines
Basic +
Upto 2 Iterations
Includes ‘Basic’ Plus:
Brand Assessment (Mission,
Values, Goals)
Core Identity Basics
Brand Positioning
Brand Slogan
Creative Direction For
Design
Font Pairing - Typography
Invoice Template
Standard Brand Identity
(Core & Visual) Guidelines
Standard +
Upto 3 Iterations
$1399 (6-8 weeks)
Includes ’Standard’ Plus:
Target Customer Segments
Core Identity Pro
Brand Personality
Brand Tone Of Voice
Brand Messaging Imagery
Brand Pattern For Website,
App & Collaterals
Document & Presentation
Templates
Comprehensive Brand
Identity (Core & Visual)
Guidelines
choose your package
Use the form below to craft your brand identity (core & visual).